How Technology Can Empower The IFA?

Fintso
2 min readJun 14, 2021

The IFAs play the most crucial role in financial planning, truly, if you really want to reach anywhere closer to your financial goal then you would need the guidance and support of the IFA. Having a financial advisor would help you find the right solutions that you otherwise would not find. The IFA must be therefore stay updated about the financial market, they should also upgrade themselves, with the help of technology. The world is shifting to a digital platform and unless and until the IFA makes the move, it will lose its relevance in a market that is being reliant on technology. Here’s how they can benefit from technology.

The IFA Can Benefit From Technology:

  • The clients they serve are tech-savvy, which would make it imperative for the financial advisors to have access to technology as well, along with having knowledge regarding the mutual fund distributor apps and best wealth management software, they also need to be available digitally so that the clients can reach them anytime, anywhere their queries. They should be able to stay close virtually.
  • The job of the IFA also gets easier as they have to manage different clients and also have diverse responsibilities. To be able to manage everything efficiently they must have access to the IFA back-office system, which would allow them to keep track of things and also allow them to find solutions. Things can get smarter and better when they take the help of technology as this helps them be more sorted.
  • The job of the IFA is to help a client reach his financial goals and that can only happen when they would take advantage of the products available in the market. Every single product has potential and the IFA needs to assess the risk appetite of the clients and stay updated regarding the diverse products that are coming to the market with technology. This way they can come up with the perfect solution. They will have knowledge regarding the best mutual fund app for distributors. The more updated they stay the better are their chances of helping the clients reach their goal.
  • The IFA also needs to monitor the progress of the client, this would be more efficient and hassle-free with the help of the technology. The faster they can locate an issue, the sooner would they are able to make the necessary tweaks.

The IFA must embrace the technology and empower themselves. This would help them stay relevant and enable them to offer a smarter service.

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